Some are either, few are both
Usually can't code
Usually have a limited
grasp of paid search
At the heart of our service lies decades of deeply experienced expertise, ensuring brilliant Google Ads strategy and management. We're also here to stay, and are able to build lasting relationships with clients through openness and integrity.
We harness our decades of collective expertise to continuously build and refine technology that's not only tailored to clients' needs, but is also flexible enough to evolve and adapt in an ever-changing industry landscape.
Our service addresses the common issue of suboptimal free shopping feeds. We build entirely new, more effective feeds as part of our core offering, providing a balanced solution that negates the need for costly optimisation services.
Our comprehensive, visually engaging reports are designed for clarity and insight, encompassing not just Paid Search but all digital channels. We delve into the causal relationships between different channels, providing a holistic and historical view that is in-depth and accessible, available anytime, anywhere.
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"I loved working with Jonathan. His expertise and experience in the field of digital - especially search is first rate. His ability to simplify complexity was a real benefit for the team, quickly establishing trust and confidence in his capabilities he was able to guide us to be better. If you are thinking of working with Jonathan - don't waste another moment - do it ! You won't be disappointed."
"JP is one of the smartest people I know and I work with rocket scientists (well almost). He has a unique ability to make you feel at ease as a client. Always surprising but utterly dependable, and a thoroughly nice person who doesn't talk in wanky marketing babble, so my perfect agency relationship."
"JP and the team live and breathe Paid Search, innovating ways to consistently improve performance. They were thrown in at the deep end with onboarding during peak season, and absolutely smashed it. Not only do we trust them with the performance of the channel, but they are great people to work with."
+75%"Since engaging Awkward Digital we have seen our PPC leads increase by 2x. The difference was remarkable in such a short space of time. Jonathan and team are so easy to work with, it felt like we barely had to lift a finger to get quick results. I would highly recommend Awkward Digital to anyone who feels they are not getting the value out of their PPC campaigns."
+112%"JP and his team are simply outstanding at what they do. There’s good reason they’re sitting with the top 3% of Google agency partners with their expertise in this space. To top it off the team are just lovely to work with, with such clear passion and focus on delivering first class, well thought through, data driven recommendations and results for their clients."
+106%"We've been with The Awkward Digital Company since their inception, and it's been an incredible journey. Their personalised service, honesty, and outstanding results have kept us as loyal clients and it is the longest we've stayed with any agency. Their serious work is delivered with a smile and good humour, making collaboration truly enjoyable."
+318%"The Awkward Digital Company, led by JP, has transformed our PPC advertising with outstanding results. JP's constant availability and incredible knowledge, coupled with a team of talented minds, ensures endless improvements and seamless support. Their commitment to innovation sets them apart; I highly recommend them for unparalleled PPC excellence."
+447%"Compared to previous agencies, Awkward Digital are a breath of fresh air – no bullshit, no fluffy marketing talk – just proven results, which have allowed us to grow our paid advertising far more quickly than we ever thought we could do."
+266%"Awkward Digital helped us achieve 3x growth in the space of 5 months. They are one of the smartest and most ethical agencies in the industry, and a true pleasure to work with."
+291%"Awkward Digital constantly proved their ability to help our business scale. Both from account management across text ads and shopping to initiatives that helped us stay ahead of the competition. They were always available for any discussions, needed changes and general updates and their amazing reporting really puts them ahead of the curve."
+127%"Awkward provide a really detailed and hands on service that has made launching paid search feel straightforward. JP and team have a clear understanding of our brand and have sensitively ensured our strategy is maintained throughout paid campaigns."
+124%"Awkward Digital are a fantastic partner. The team had an encyclopaedic knowledge of the workings of Google, took a proactive approach to advising what we should/should not do and, on a personal level, were a pleasure to work with. One of the most sophisticated agencies I have ever worked with."
+52%"As part of our rebrand we had some unexpected complications. We spoke to a raft of people who could not help, but Awkward Digital identified the issue quickly and suggested a fix that worked wonders. Would absolutely recommend."
"Jonathan and his team take a rigorous, data-driven approach (their dashboards are something to behold), but present their insights back in a way that is digestible, personable and actionable. They are proactive in their recommendations, careful with our budgets and drive consistent results."
"JP and team are true experts in search and drive both subscriptions and revenue through a thorough understanding of our account and audience. As a client you’ll find a very personal and responsive service which has many big agency benefits but without the outlay."
"It was a true pleasure to work with JP and the team. They quickly got to grips with the needs of the particular project, were responsive, creative and professional in their solutions, and the results were excellent. I am looking forward to working with them again."
"I loved working with Jonathan. His expertise and experience in the field of digital - especially search is first rate. His ability to simplify complexity was a real benefit for the team, quickly establishing trust and confidence in his capabilities he was able to guide us to be better. If you are thinking of working with Jonathan - don't waste another moment - do it ! You won't be disappointed."
"JP is one of the smartest people I know and I work with rocket scientists (well almost). He has a unique ability to make you feel at ease as a client. Always surprising but utterly dependable, and a thoroughly nice person who doesn't talk in wanky marketing babble, so my perfect agency relationship."
"JP and the team live and breathe Paid Search, innovating ways to consistently improve performance. They were thrown in at the deep end with onboarding during peak season, and absolutely smashed it. Not only do we trust them with the performance of the channel, but they are great people to work with."
+75%"Since engaging Awkward Digital we have seen our PPC leads increase by 2x. The difference was remarkable in such a short space of time. Jonathan and team are so easy to work with, it felt like we barely had to lift a finger to get quick results. I would highly recommend Awkward Digital to anyone who feels they are not getting the value out of their PPC campaigns."
+112%"JP and his team are simply outstanding at what they do. There’s good reason they’re sitting with the top 3% of Google agency partners with their expertise in this space. To top it off the team are just lovely to work with, with such clear passion and focus on delivering first class, well thought through, data driven recommendations and results for their clients."
+106%"We've been with The Awkward Digital Company since their inception, and it's been an incredible journey. Their personalised service, honesty, and outstanding results have kept us as loyal clients and it is the longest we've stayed with any agency. Their serious work is delivered with a smile and good humour, making collaboration truly enjoyable."
+318%"The Awkward Digital Company, led by JP, has transformed our PPC advertising with outstanding results. JP's constant availability and incredible knowledge, coupled with a team of talented minds, ensures endless improvements and seamless support. Their commitment to innovation sets them apart; I highly recommend them for unparalleled PPC excellence."
+447%"Compared to previous agencies, Awkward Digital are a breath of fresh air – no bullshit, no fluffy marketing talk – just proven results, which have allowed us to grow our paid advertising far more quickly than we ever thought we could do."
+266%"Awkward Digital helped us achieve 3x growth in the space of 5 months. They are one of the smartest and most ethical agencies in the industry, and a true pleasure to work with."
+291%"Awkward Digital constantly proved their ability to help our business scale. Both from account management across text ads and shopping to initiatives that helped us stay ahead of the competition. They were always available for any discussions, needed changes and general updates and their amazing reporting really puts them ahead of the curve."
+127%"Awkward provide a really detailed and hands on service that has made launching paid search feel straightforward. JP and team have a clear understanding of our brand and have sensitively ensured our strategy is maintained throughout paid campaigns."
+124%"Awkward Digital are a fantastic partner. The team had an encyclopaedic knowledge of the workings of Google, took a proactive approach to advising what we should/should not do and, on a personal level, were a pleasure to work with. One of the most sophisticated agencies I have ever worked with."
+52%"As part of our rebrand we had some unexpected complications. We spoke to a raft of people who could not help, but Awkward Digital identified the issue quickly and suggested a fix that worked wonders. Would absolutely recommend."
"Jonathan and his team take a rigorous, data-driven approach (their dashboards are something to behold), but present their insights back in a way that is digestible, personable and actionable. They are proactive in their recommendations, careful with our budgets and drive consistent results."
"JP and team are true experts in search and drive both subscriptions and revenue through a thorough understanding of our account and audience. As a client you’ll find a very personal and responsive service which has many big agency benefits but without the outlay."
"It was a true pleasure to work with JP and the team. They quickly got to grips with the needs of the particular project, were responsive, creative and professional in their solutions, and the results were excellent. I am looking forward to working with them again."
"I loved working with Jonathan. His expertise and experience in the field of digital - especially search is first rate. His ability to simplify complexity was a real benefit for the team, quickly establishing trust and confidence in his capabilities he was able to guide us to be better. If you are thinking of working with Jonathan - don't waste another moment - do it ! You won't be disappointed."
"JP is one of the smartest people I know and I work with rocket scientists (well almost). He has a unique ability to make you feel at ease as a client. Always surprising but utterly dependable, and a thoroughly nice person who doesn't talk in wanky marketing babble, so my perfect agency relationship."
"JP and the team live and breathe Paid Search, innovating ways to consistently improve performance. They were thrown in at the deep end with onboarding during peak season, and absolutely smashed it. Not only do we trust them with the performance of the channel, but they are great people to work with."
+75%"Since engaging Awkward Digital we have seen our PPC leads increase by 2x. The difference was remarkable in such a short space of time. Jonathan and team are so easy to work with, it felt like we barely had to lift a finger to get quick results. I would highly recommend Awkward Digital to anyone who feels they are not getting the value out of their PPC campaigns."
+112%"JP and his team are simply outstanding at what they do. There’s good reason they’re sitting with the top 3% of Google agency partners with their expertise in this space. To top it off the team are just lovely to work with, with such clear passion and focus on delivering first class, well thought through, data driven recommendations and results for their clients."
+106%"We've been with The Awkward Digital Company since their inception, and it's been an incredible journey. Their personalised service, honesty, and outstanding results have kept us as loyal clients and it is the longest we've stayed with any agency. Their serious work is delivered with a smile and good humour, making collaboration truly enjoyable."
+318%"The Awkward Digital Company, led by JP, has transformed our PPC advertising with outstanding results. JP's constant availability and incredible knowledge, coupled with a team of talented minds, ensures endless improvements and seamless support. Their commitment to innovation sets them apart; I highly recommend them for unparalleled PPC excellence."
+447%"Compared to previous agencies, Awkward Digital are a breath of fresh air – no bullshit, no fluffy marketing talk – just proven results, which have allowed us to grow our paid advertising far more quickly than we ever thought we could do."
+266%"Awkward Digital helped us achieve 3x growth in the space of 5 months. They are one of the smartest and most ethical agencies in the industry, and a true pleasure to work with."
+291%"Awkward Digital constantly proved their ability to help our business scale. Both from account management across text ads and shopping to initiatives that helped us stay ahead of the competition. They were always available for any discussions, needed changes and general updates and their amazing reporting really puts them ahead of the curve."
+127%"Awkward provide a really detailed and hands on service that has made launching paid search feel straightforward. JP and team have a clear understanding of our brand and have sensitively ensured our strategy is maintained throughout paid campaigns."
+124%"Awkward Digital are a fantastic partner. The team had an encyclopaedic knowledge of the workings of Google, took a proactive approach to advising what we should/should not do and, on a personal level, were a pleasure to work with. One of the most sophisticated agencies I have ever worked with."
+52%"As part of our rebrand we had some unexpected complications. We spoke to a raft of people who could not help, but Awkward Digital identified the issue quickly and suggested a fix that worked wonders. Would absolutely recommend."
"Jonathan and his team take a rigorous, data-driven approach (their dashboards are something to behold), but present their insights back in a way that is digestible, personable and actionable. They are proactive in their recommendations, careful with our budgets and drive consistent results."
"JP and team are true experts in search and drive both subscriptions and revenue through a thorough understanding of our account and audience. As a client you’ll find a very personal and responsive service which has many big agency benefits but without the outlay."
"It was a true pleasure to work with JP and the team. They quickly got to grips with the needs of the particular project, were responsive, creative and professional in their solutions, and the results were excellent. I am looking forward to working with them again."
"I loved working with Jonathan. His expertise and experience in the field of digital - especially search is first rate. His ability to simplify complexity was a real benefit for the team, quickly establishing trust and confidence in his capabilities he was able to guide us to be better. If you are thinking of working with Jonathan - don't waste another moment - do it ! You won't be disappointed."
"JP is one of the smartest people I know and I work with rocket scientists (well almost). He has a unique ability to make you feel at ease as a client. Always surprising but utterly dependable, and a thoroughly nice person who doesn't talk in wanky marketing babble, so my perfect agency relationship."
"JP and the team live and breathe Paid Search, innovating ways to consistently improve performance. They were thrown in at the deep end with onboarding during peak season, and absolutely smashed it. Not only do we trust them with the performance of the channel, but they are great people to work with."
+75%"Since engaging Awkward Digital we have seen our PPC leads increase by 2x. The difference was remarkable in such a short space of time. Jonathan and team are so easy to work with, it felt like we barely had to lift a finger to get quick results. I would highly recommend Awkward Digital to anyone who feels they are not getting the value out of their PPC campaigns."
+112%"JP and his team are simply outstanding at what they do. There’s good reason they’re sitting with the top 3% of Google agency partners with their expertise in this space. To top it off the team are just lovely to work with, with such clear passion and focus on delivering first class, well thought through, data driven recommendations and results for their clients."
+106%"We've been with The Awkward Digital Company since their inception, and it's been an incredible journey. Their personalised service, honesty, and outstanding results have kept us as loyal clients and it is the longest we've stayed with any agency. Their serious work is delivered with a smile and good humour, making collaboration truly enjoyable."
+318%"The Awkward Digital Company, led by JP, has transformed our PPC advertising with outstanding results. JP's constant availability and incredible knowledge, coupled with a team of talented minds, ensures endless improvements and seamless support. Their commitment to innovation sets them apart; I highly recommend them for unparalleled PPC excellence."
+447%"Compared to previous agencies, Awkward Digital are a breath of fresh air – no bullshit, no fluffy marketing talk – just proven results, which have allowed us to grow our paid advertising far more quickly than we ever thought we could do."
+266%"Awkward Digital helped us achieve 3x growth in the space of 5 months. They are one of the smartest and most ethical agencies in the industry, and a true pleasure to work with."
+291%"Awkward Digital constantly proved their ability to help our business scale. Both from account management across text ads and shopping to initiatives that helped us stay ahead of the competition. They were always available for any discussions, needed changes and general updates and their amazing reporting really puts them ahead of the curve."
+127%"Awkward provide a really detailed and hands on service that has made launching paid search feel straightforward. JP and team have a clear understanding of our brand and have sensitively ensured our strategy is maintained throughout paid campaigns."
+124%"Awkward Digital are a fantastic partner. The team had an encyclopaedic knowledge of the workings of Google, took a proactive approach to advising what we should/should not do and, on a personal level, were a pleasure to work with. One of the most sophisticated agencies I have ever worked with."
+52%"As part of our rebrand we had some unexpected complications. We spoke to a raft of people who could not help, but Awkward Digital identified the issue quickly and suggested a fix that worked wonders. Would absolutely recommend."
"Jonathan and his team take a rigorous, data-driven approach (their dashboards are something to behold), but present their insights back in a way that is digestible, personable and actionable. They are proactive in their recommendations, careful with our budgets and drive consistent results."
"JP and team are true experts in search and drive both subscriptions and revenue through a thorough understanding of our account and audience. As a client you’ll find a very personal and responsive service which has many big agency benefits but without the outlay."
"It was a true pleasure to work with JP and the team. They quickly got to grips with the needs of the particular project, were responsive, creative and professional in their solutions, and the results were excellent. I am looking forward to working with them again."
"I loved working with Jonathan. His expertise and experience in the field of digital - especially search is first rate. His ability to simplify complexity was a real benefit for the team, quickly establishing trust and confidence in his capabilities he was able to guide us to be better. If you are thinking of working with Jonathan - don't waste another moment - do it ! You won't be disappointed."
"JP is one of the smartest people I know and I work with rocket scientists (well almost). He has a unique ability to make you feel at ease as a client. Always surprising but utterly dependable, and a thoroughly nice person who doesn't talk in wanky marketing babble, so my perfect agency relationship."
"JP and the team live and breathe Paid Search, innovating ways to consistently improve performance. They were thrown in at the deep end with onboarding during peak season, and absolutely smashed it. Not only do we trust them with the performance of the channel, but they are great people to work with."
+75%"Since engaging Awkward Digital we have seen our PPC leads increase by 2x. The difference was remarkable in such a short space of time. Jonathan and team are so easy to work with, it felt like we barely had to lift a finger to get quick results. I would highly recommend Awkward Digital to anyone who feels they are not getting the value out of their PPC campaigns."
+112%"JP and his team are simply outstanding at what they do. There’s good reason they’re sitting with the top 3% of Google agency partners with their expertise in this space. To top it off the team are just lovely to work with, with such clear passion and focus on delivering first class, well thought through, data driven recommendations and results for their clients."
+106%"We've been with The Awkward Digital Company since their inception, and it's been an incredible journey. Their personalised service, honesty, and outstanding results have kept us as loyal clients and it is the longest we've stayed with any agency. Their serious work is delivered with a smile and good humour, making collaboration truly enjoyable."
+318%"The Awkward Digital Company, led by JP, has transformed our PPC advertising with outstanding results. JP's constant availability and incredible knowledge, coupled with a team of talented minds, ensures endless improvements and seamless support. Their commitment to innovation sets them apart; I highly recommend them for unparalleled PPC excellence."
+447%"Compared to previous agencies, Awkward Digital are a breath of fresh air – no bullshit, no fluffy marketing talk – just proven results, which have allowed us to grow our paid advertising far more quickly than we ever thought we could do."
+266%"Awkward Digital helped us achieve 3x growth in the space of 5 months. They are one of the smartest and most ethical agencies in the industry, and a true pleasure to work with."
+291%"Awkward Digital constantly proved their ability to help our business scale. Both from account management across text ads and shopping to initiatives that helped us stay ahead of the competition. They were always available for any discussions, needed changes and general updates and their amazing reporting really puts them ahead of the curve."
+127%"Awkward provide a really detailed and hands on service that has made launching paid search feel straightforward. JP and team have a clear understanding of our brand and have sensitively ensured our strategy is maintained throughout paid campaigns."
+124%"Awkward Digital are a fantastic partner. The team had an encyclopaedic knowledge of the workings of Google, took a proactive approach to advising what we should/should not do and, on a personal level, were a pleasure to work with. One of the most sophisticated agencies I have ever worked with."
+52%"As part of our rebrand we had some unexpected complications. We spoke to a raft of people who could not help, but Awkward Digital identified the issue quickly and suggested a fix that worked wonders. Would absolutely recommend."
"Jonathan and his team take a rigorous, data-driven approach (their dashboards are something to behold), but present their insights back in a way that is digestible, personable and actionable. They are proactive in their recommendations, careful with our budgets and drive consistent results."
"JP and team are true experts in search and drive both subscriptions and revenue through a thorough understanding of our account and audience. As a client you’ll find a very personal and responsive service which has many big agency benefits but without the outlay."
"It was a true pleasure to work with JP and the team. They quickly got to grips with the needs of the particular project, were responsive, creative and professional in their solutions, and the results were excellent. I am looking forward to working with them again."
With nearly 18 years' experience, Jonathan (JP) had vast agency experience prior to setting up Awkward Digital in 2015. An expert in all dinner party conversation-killing topics (paid search, javascript, excel formulas, to name a few), there isn't much JP doesn't know, or hasn't seen in the industry.
With nearly 10 years' experience, Jack is a seasoned pro whose areas of expertise cover paid search, paid social, and website analytics. He also has a Jeeves-like ability to know the answer to almost any question on any topic.
Laura has been a paid search specialist for over 10 years, both on agency and client sides. She has managed countless accounts across retail, travel, finance and charity sectors.
+50%
Growth
+75%
Growth
+291%
Growth
+447%
Growth
+101%
Growth
+266%
Growth
+318%
Growth
+52%
Growth
+132%
Growth
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